By now it is probably a safe assumption that the Facebook and Twitter logos are almost as recognizable as the “golden arches.” The sheer volume of users to the sites (a combined 690 million according to Mashup) can act as a distraction to social media marketers and business owners alike. These distractions can also cause marketers to turn a blind eye to the who, what, when, where and why of one’s overall marketing efforts.
As I sit here typing this blog post, I am still in my pajamas and have yet to shower for the day. Sort of like I’ve reverted back to college. This is because a big chunk of the country was recently besieged by a blizzard. A literal blizzard. You may have heard it referred to as the Snowpocalypse, Snowmageddon, the Blizzard of Oz, or people exclaiming sn-OMG! But any way you slice it, we had our first-ever closing of the PlattForm offices, and a number of people remained home for a second day because the plows had yet to make travel to the office accessible.
Let’s be honest – it is a tough job market! With Career Fair season upon us, the PlattForm HR Team thought it would share some tips and tricks to ensure success for job seekers and recruiters alike.
For those of us in what is considered “Generation Y,” the Internet has been a part of our lives since a fairly young age. We’ve witnessed the progression of logging online to the nails-on-a-chalkboard sounds of a dial-up modem to connecting almost instantly—anytime, anywhere—via wireless connections on our smartphones.
According to the American Time Use Survey, the average American in 2009 spent close to three of their 16.3 waking hours watching TV. That’s about 17% or almost an entire fifth of their functioning day in front of the tube.